Straight answers to fair questions.

There is a difference between names on a spreadsheet, a genuine conversation with a relevant buyer, an invitation to quote, and a contract won. Most lead-generation agencies stop at the first of those. We are built around the last three.

We will be straight with you: no marketing company can guarantee you a contract, because pricing, capability, relationships and capacity still decide who wins. Anyone who promises otherwise is guessing with your money. What we can do is make sure you are seeing the right opportunities early, talking to the people who actually influence the award, presenting evidence that stands up against bigger competitors, and never losing a live opportunity to a missed follow-up. We measure ourselves on invitations to tender, quotes submitted and contracts won, not enquiry volume.

Our RADAR market intelligence tracks tender notices and frameworks across public and social-housing procurement, contract awards and the subcontract packages they create, alongside research into the specific accounts you want to win.

The point is not volume. Contractors tell us their biggest frustration with lead services is enquiries outside their area, their specialism or their preferred project size. So everything RADAR surfaces is filtered against your trade, geography, contract value, client type, accreditations and delivery capacity before it reaches you. You see a shortlist worth your estimator's time, not a firehose of everything with the word "construction" in it. And you see it early enough to build a relationship before the bid list closes.

We work exclusively with construction and building-services contractors, across eight specialist sectors: fire protection and suppression; security, CCTV and access control; BMS and building controls; HVAC and refrigeration; M&E building services; water treatment and hygiene; lifts and escalators; and facilities management.

That matters because a fire-protection business does not sell the way a fit-out firm does. Depending on your trade, the people you need to influence might be consultants and specifiers, main contractors, FM providers, managing agents, or estates teams in the NHS, local authorities, housing associations and universities. We build the strategy around your actual route to market (who specifies, who procures, who awards) rather than running one generic "construction marketing" campaign for everyone.

Sending messages to info@ addresses wins nothing. Contract decisions are shaped by procurement and supply-chain managers, estimators and preconstruction teams, commercial and project directors, facilities and estates managers, and the consultants and specifiers who write your product into the job.

RADAR maps these people account by account, including the ones who are not active on LinkedIn, which in this industry is most of them. We identify who controls the approved-supplier list, who sends out subcontract enquiries, and who owns the framework, then give you a credible, relevant reason to be in front of them before the next opportunity goes live. That is the difference between chasing tenders and being invited to them.

Yes, and we will also be honest about what each one is worth. An approved-supplier list, a framework, and a main contractor's subcontractor database are different things, and getting onto a framework does not guarantee a single order; it earns you the right to compete.

We help you find the registrations and frameworks worth being on, keep track of opening and renewal dates so you never miss a window, and maintain the evidence library (accreditations, case studies, policies, insurances) that prequalification questionnaires demand. Just as importantly, we keep you visible to the people behind those lists between opportunities, so that when work is called off or a bid list is drawn up, yours is a name they already know.

The most expensive mistake in contracting is not the tender you missed. It is the weeks of estimating and management time spent bidding for work you were never realistically positioned to win.

So every opportunity goes through a structured go/no-go assessment before anyone prices anything: strategic fit, your relationship with the buyer, contract value and likely margin, location and delivery capacity, whether there is an entrenched incumbent, and what it will genuinely cost you to respond. We would rather you bid for six contracts you can win than sixty you cannot. Over time the go/no-go record also shows you where you actually win, which sharpens the whole pipeline, not just the next bid.

Being cheapest is a strategy, just usually a bad one. Buyers routinely pay more for a contractor who reduces their risk: the right accreditations, a strong safety record, proven response times, genuine geographic coverage, relevant case studies and a track record of finishing on programme.

The uncomfortable truth is that capable contractors lose bids not because they lack that evidence, but because they fail to present it. Our bid writing engine keeps your case studies, accreditations and project evidence organised and ready, so every quotation and submission makes the value case clearly instead of leaving price as the only number on the page. When a buyer can see exactly why you are worth more, you stop competing at the bottom of the market.

Referrals are the best work you will ever win, and the worst thing to build a growth plan on, because you cannot forecast them, scale them or control their timing. Most contractors we meet grew on recommendations, then hit a ceiling when referrals slowed or they needed to keep several projects running at once.

We replace that feast-and-famine cycle with a repeatable system: a defined set of target accounts, continuous opportunity monitoring through RADAR, consistent outreach and credible content, disciplined quotation follow-up, and reactivation of past clients who already trust you. Our Discover-Target-Engage-Bid-Win-Grow process reviews the numbers monthly, so you can see the pipeline building and plan labour, cash and growth around it.

Less than the hype says, and more than most contractors are using. In practice, automation and AI are good at the repetitive work that eats your team's week: monitoring tender and project sources, researching target companies and contacts, drafting personalised outreach for a human to approve, logging enquiries in a CRM, chasing outstanding quotations, summarising calls, and turning completed projects into case studies.

What it will not do is run your business development for you. Construction is bought on trust, and no algorithm attends a site visit or prices a variation. Our position is simple: automate the admin, protect the relationships. Your people spend their time on pricing, technical quality and the conversations that win work. The machine handles the rest.

There are two ways in. RADAR intelligence on its own starts from £495 a month: the live tenders, frameworks and contract awards in your sectors, plus the people behind them, delivered as reports and alerts. Tender portals at similar money stop at the notice. RADAR is built for specialist contractors: it follows every award to the winner - the packages they're likely to let and the people who'll let them. Those packages are private opportunities that never appear on any portal, and they're where the least-contested work lives.

The full system typically starts from £2,750 a month, scoped to your sectors and patch on the first call: RADAR, plus the outreach and follow-up engines running in your name, AI-assisted bid and PQQ drafting built on your content library, and a monthly review of the numbers with you. For context: a LinkedIn outreach agency alone typically charges around £2,800 a month, a bid-writing retainer £2,000 or more, and a single in-house business development hire £5,000–£6,000 a month fully loaded - before they've found a single tender. There is no long lock-in; the system has to earn its place every month, and we'll tell you honestly if we don't think you'd get a return.

Anyone promising you a set number of contracts in 30 days is telling you what you want to hear. The honest answer depends on what you sell: reactive works convert in weeks; major projects and frameworks can take a year or more from first contact to award.

What we can promise is visible progress at every stage, reported transparently each month. Early on, that means your market mapped, target accounts identified and real conversations started, typically within the first several weeks. Then pipeline: meetings, supplier registrations and invitations to quote. Then the numbers that matter: tenders submitted, contracts won, contract value and your cost of winning work. You will never wonder what you are paying for, because you will see exactly where every opportunity sits.